For Real Estate Brokerages
Your brokerage as
custom infrastructure,
not a templated SaaS rental.
BoomTown, kvCORE, and Luxury Presence rent you the same platform thousands of other brokerages run on. We build fully custom React platforms with iHomefinder Max IDX, AI lead scoring, real-time agent accountability dashboards, and brokerage-wide SEO. Scoped to your offices, your routing rules, and your brand. Built for brokerages from 3 to 100+ agents.
What We Build for Brokerages
Three pillars. One unified system.
Every AI Guys brokerage build delivers all three: a custom-coded website engineered to your brand, the iHomefinder Max platform powering a centralized CRM that every agent in the brokerage works in, and a brokerage-wide SEO layer that ranks every office locally and gets you cited by the AI engines. One unified system, one team, one bill.
Pillar 01
Websites
Custom-coded, not templated.
Built from scratch in React, designed around your brokerage's brand and offices. Not the same multi-tenant template your competition runs on.
- Custom React build, no templates
- Multi-office hub pages, each indexed locally
- Custom listing detail pages, magazine-quality design
- Agent roster with vanity URLs (brokerage.com/agent-name)
- ADA / WCAG 2.1 AA compliant by default
- Mobile-first, sub-2s loads, 95+ Lighthouse
- Cloudflare edge hosting, SSL, daily backups
- Direct line to founders, not a support queue
Pillar 02 · The Hero Feature
Platform
iHomefinder Max + one centralized CRM every agent uses.
Every agent in your brokerage works in the same platform, same CRM, same lead inbox. One source of truth, with broker-owner visibility into every agent's pipeline. No more chasing agents to update their personal CRMs.
- iHomefinder Max IDX with 600+ MLS board coverage
- Centralized CRM: every agent in the same platform
- AI lead scoring on every contact (auto-ranks by intent)
- Real-time agent activity dashboard for broker-owners
- Lead routing rules (round-robin, geo, specialty)
- Smart Content engine + AI campaign builder
- MarketBoost branded market reports per office
- Property Organizer (buyers save on YOUR site)
- Role-based access (agent, team lead, broker)
- Brokerage analytics: leads per agent, office, source, close rate
Pillar 03
SEO
Every office ranks. Every engine cites you.
A brokerage-wide SEO layer that ranks every office locally, gets you cited across every major AI engine, and compounds month over month. Built into your monthly, not a separate vendor.
- Per-office GBP optimization + management
- Neighborhood landing pages at scale
- AI Visibility Clusters that earn AI citations
- Multi-location SEO ranks every office locally
- RealEstateListing schema on every property page
- Technical SEO + Core Web Vitals tuning
- Authority backlinks + digital PR distribution (top tier)
- AI visibility: ChatGPT, Claude, Perplexity, Gemini, Copilot, Grok, Google AI
The Platform, Live
See iHomefinder Max in action.
The IDX demo runs the same MLS feed, the same widgets, the same lead capture flow we wire into every brokerage build. Multi-office routing, role-based access, and the centralized CRM sit on top of the same core platform.
Brokerage Sizes We Serve
Same platform. Sized to your shop.
We build for brokerages from 3 to 100+ agents. The platform stack is the same; build complexity and platform tier scales with your office count, MLS regions, and routing needs.
3-5 agents
Boutique
Single office, single MLS, focused on brand differentiation + lead capture.
6-10 agents
Small brokerage
Adds agent roster + custom routing for a growing team.
11-25 agents★
Mid-size
Multi-MLS support, agent admin tools, full SEO + AI visibility. The most common size.
26-50 agents
Large
Multi-office, advanced routing, custom integrations, brokerage analytics.
51-100+ agents
Enterprise
Custom workflow automations, dedicated success channel, custom reporting dashboards.
Platform Partnership
iHomefinder Official Partner
Every AI Guys brokerage build runs on iHomefinder Max, the full enterprise IDX tier. AI lead scoring on every contact, Smart Content engine that auto-matches listings to lead behavior, MarketBoost branded market reports per office, Property Organizer for buyer save-search portals, and the complete automation suite. Included by default, never an upsell.
Direct platform relationship means escalations go straight to the iHomefinder team. No support queue, no finger-pointing between vendors. You get one bill, one point of contact, one team that owns the build, the platform setup, and ongoing care.
ADA Compliant by Default
Brokerage liability, handled.WCAG 2.1 AA
Real estate is heavily targeted for ADA web lawsuits. 5,000+ digital accessibility lawsuits filed in 2025, federal filings up 27% YoY. Every non-compliant agent page or property listing multiplies your exposure. Every AI Guys brokerage site ships WCAG 2.1 AA compliant: keyboard nav on IDX, ARIA-labeled listings, screen-reader-friendly forms, alt text on every photo. Built in.
FAQ
Real questions, straight answers.
How is this different from BoomTown, kvCORE, or Luxury Presence?
Those are multi-tenant SaaS platforms. You rent the same site thousands of other brokerages run on, with brokerage branding pasted over the top. We build a fully custom React site for your brokerage, then plug iHomefinder Max in as the IDX + CRM engine underneath. The site looks bespoke because it is. The platform is the same enterprise tier underneath, without the template lock-in.
What MLS coverage do we get?
iHomefinder Max covers 600+ MLS boards across the US and Canada, including multi-MLS configurations for brokerages operating across regions. We confirm board compatibility for every office on the intro call before scoping.
Can broker-owners actually see what every agent is doing?
Yes. The centralized CRM exposes a real-time agent activity dashboard: leads per agent, response times, pipeline stages, close rates, source attribution. Role-based access lets you set permissions per agent, team lead, and broker so each person sees the right slice.
How does lead routing work across multiple offices?
Configurable rules: round-robin, geographic (by ZIP, neighborhood, or office territory), and specialty (luxury, first-time buyer, commercial). Routing can fall back to office managers if an agent doesn't respond in your SLA window. All configured at setup, all editable later.
Do agents keep their own CRMs or use yours?
Yours. The point of a centralized brokerage platform is one source of truth. Every agent works in the same CRM, same lead inbox, same automation suite. Agents who want a personal CRM layer on top can integrate FollowUpBoss, kvCORE, LionDesk, or Wise Agent, but the brokerage CRM stays canonical.
How long does a brokerage build take?
About 3 to 4 weeks for a standard 3 to 25-agent brokerage. Larger brokerages (26-100+ agents) with multi-office routing, custom integrations, or migrations from an existing platform run 4 to 8 weeks. We scope on the intro call. Pricing scoped on the same call.
Solo agent or small team? See our agent capabilities →